About Us

About Central Fishing & Central Sound

Central Fishing & Central Sound is a proudly South African business with over 30 years of experience, based in Bloemfontein, Free State. For more than three decades, we’ve been serving our local community and surrounding areas with quality products, expert advice, and reliable service you can count on.

We are best known for our wide range of fishing equipment and accessories, catering to anglers of all levels — from beginners to seasoned fishing enthusiasts. Whether you’re fishing freshwater or saltwater, we stock everything you need for a successful day on the water, including rods, reels, tackle, bait, accessories, and essential gear from trusted brands.

Alongside fishing, Central Sound is your go-to destination for car sound systems and vehicle security solutions. We sell and professionally install car audio systems, alarms, and related accessories, ensuring quality workmanship and dependable performance every time.

What sets us apart is our hands-on experience, product knowledge, and commitment to customer satisfaction. We believe in honest advice, practical solutions, and building long-term relationships with our customers.

Visit us in-store in Bloemfontein or shop online at CentralFishing.co.za — where passion for fishing, sound, and service comes together.